Our Story

Our founders, Calvyn Cass and Michael Gibson, opened BRUSH to create an inspiring, inclusive space that not only provides hair services from the City’s best stylists, but fosters an open and ever-evolving community in which our stylists and guests work together to create magic.

BRUSH provides a creative, friendly and relaxed atmosphere, free of ego. “We are a cult spot for those who want the highest quality cuts and colours.” “Best in class permeates our entire business, whether that be our service, our products, or our results.”

BRUSH is about unparalleled talent. Having carefully selected a team of stylists and colourists, Calvyn and Michael have curated the industry’s best and brightest, ensuring services of the utmost quality for all patrons.

What’s more, “BRUSH is not really about us—it’s about our clients.” Comfortable, luxurious, enjoyable and exceptional, BRUSH is here to be nothing less than legendary.

 

VISION

We are North America’s ultimate destination for all things beauty.

MISSION

BRUSH is dedicated to providing our clients with an exceptional experience, creating the latest hair techniques, and curating the Industry’s best products. We serve our clients with trusted brands and product recommendations, in salon and online. With a passion for our craft, a focus and commitment to the highest quality, and sustainability to benefit the planet, we generate client confidence and trust in everything we do.

CORE VALUES

 

Sustainability

We believe taking action towards sustainability and social justice is important for our industry. We run our company with a focus on benefitting our planet, making sure our carbon footprint is as small as possible, through the efficient use of resources and responsible business practices.  We focus on cruelty free brands, and we are continually looking for more vegan/clean/green products. We have set an example of environmental responsibility by establishing programs of resource conservation, recycling, and waste reduction. From recycling hair, foils, leftover colour, our colour containers and plastic wrap, we are passionately committed to doing our part.

Quality

We measure our success by the quality of our team. We bring our passion, unparalleled expertise, unique skills, personal touch, and understanding to ensure each guest receives the perfect look and a signature experience.

Inclusivity

We respect each person’s right to express and present themselves relative to their race, colour religion, culture, ethnic background, sexual orientation, gender-identity, physical and mental ability.

Education

We are at the forefront of advanced education, hosting special training events and supporting a fresh approach to learning from leading stylists and colourists in the industry. We are recognized for providing a dynamic, collaborative learning environment that is dialled into trends that respond to the needs of the industry.

Philanthropy

At Brush, giving back, and contributing to the community we are a part of, is of utmost importance to us. Through sponsoring events or working closely with a charity, we aim to help others and make a difference.